Enhancing your brand presence online - We help clients build their online brands or extend their offline brands into the digital realm. How can the web deliver on and enhance the promise of your brand? How can the offline brand experience of a company's products and services be interpreted in an online environment? Our team is qualified to help your organization successfully and can answer these challenging questions.
Our emphasis on user experience centers on engineering
usefulness, usability, and desirability into our solutions. By
understanding how people use technology, and linking that
knowledge to our clients' capabilities, we offer value-added
experience design that incorporates ethnographic
considerations, integration of online and offline customer
behavior, and other critical factors. The web sites that
result from these efforts help our clients transform
individual user experiences into long-term customer, employee
and partner relationships.
Corporate branding, including stationery/ letterhead,
envelopes, business cards, brochures and
Corporate website presence
Project Details - Corporate Branding
- Name of Company
to be supplied
- Tag Lineto be supplied
- Colors/Look & FeelPossibly black, blue, silver, green. No typical white
background for web site. Look and feel must be
professional, clean, understated, uncluttered, royal.
- Where Will Logo be Used?On website, on biz cards, on letterhead, possibly
later on marketing and sales collateral.
Materials to Create
- Incorporate Company tag line
Coordinated stationery and envelopes
Web-site Design - see next section for more detail
- Project Details - Web Site
- Web Design: Design and Development of informational
website. No current ecommerce capability needed.
- Look and Feel: Have professional and elegant look and
feel. Very clean, very clear. Look and feel cannot be
cluttered, and must be easy to navigate, easily leading
users through the site. A bright, professional look is
recommended. Minimal but effective use of graphics.
Support for most popular browsers (Netscape - Microsoft
and Mac, IE, AOL.) Site must be quick-loading and fast
processing, presuming that some users will be on dial-up
- Web Content: Design of new web site. Approximately
5-10 pages or less of static content to display in
standard template format. Client will supply content/logo.
- Graphics and Media: Light graphics, as per above and
some graphics to visually depict the product.
- Web Development & Programming: Only the front-end web
development is needed (HTML, Java script, Flash, etc.). No
back-end programming is required at this time.
- Database design & development: Not needed at this
- Web site Hosting: TBD
etc. but other technologies can be considered.
Email with details about your site, or idea, for a